Quatro décadas da Festa da Vitória Régia: uma homenagem a sua história através do processo de mineração de dados, memórias afetivas e escrita coletiva.

Abstract

This research offers a digital book proposal with narratives that contains experiences lived in the forty editions of a benefit of Pernambuco culture, from the process of data mining and contributions to a collective and humanized production through affective memories of the Vitoria Régia Party, an annual event held by the parish of Casa Forte and one of the traditional of the state of Pernambuco, which is part of the tourist and cultural calendar of the city of Recife. In the course of this research are addressed concepts such as Community Authorship (CANCLINI), Participatory Culture (JENKINS), Lovemarks (ROBERTS), Culture of Participation (SHIRKY), Creative Economy (HOWKINS), Creative Industries (BENDASSOLLI; WOOD; KIRSCHBAUM; PINA AND CUNHA) among others. The method that conducts this study focuses on exploratory and descriptive research based on methods such as bibliographic review, document analysis, field research and interviews; the study has a qualitative character, with emphasis on the analysis of the collected material, the documentary study and the crossing of the survey of the data sent by the collaborators with the concepts of the bibliographic research carried out in this journey. The trajectory elaborated for the production of the product had to be altered in the face of the challenges posed by the pandemic of Covid-19 that plagued the world and brought many limitations. However, the collection, the gathering of the material and its analysis reinforce the defense that the book constitutes a tool to contribute to the registration of a legacy and can serve as an example so that other sectors can enable the documentation of topics that are stored in people's memory and, inconsistently, in other public and/or private domain channels.